Behavioural Insights Masterclass

15 October 2018


Date and Time:

Mon 15 October 2018
10:30 – 15:30


TBC - In Central Leeds



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This Masterclass will involve a number of short presentations and interactive tasks to embed and build understanding of the behavioural insights approach. There will be time for discussion and shared learning between the delegates.


Learning Objectives:

  • Gain an understanding of the PHE behavioural insights approach and behaviour change theory
  • Understand the relevance and applicability of behavioural insights in public health
  • Learn of national and local examples of practical applications of the behavioural insights approach
  • Gain familiarity with key tools and methodologies used for designing population level behaviour change interventions
  • Understand how to apply behavioural insights
  • Identify opportunities for applying behavioural insights locally


This masterclass will be delivered by the PHE Behavioural Insights Team and will take place at the #Venue TBC# Leeds on Monday 15 October 18.  Further information and online booking available via Eventbrite.